Had to write a review for this one. It’s perfect for auburn hair, gives just enough reddish tint. A little pricey but it’s a pretty big tube for being brow gel. Definitely worth it especially for the color match.The color is a STUNNING darker brown-ish auburn and application is easy.The most important quality to me is how long a brow product lasts because we live in Louisiana where it's hot and humid nearly all year. Makeup tends to melt right off here. I've used this product daily for at least a week, and it truly does last all day. No flaking, no smearing, no melting, no spotty brows.I use a small brow angle brush from another pomade I used to have and just kind of brush it on the wand that comes with this tube, and then apply with the little brush, which works really well. I don't recommend using the wand to actually apply the product... I feel like you'll come out with some massive painted on caterpillars going that route.Bottom line - highly recommend! So happy I took the plunge and tried this brow makeup out.This is a lovely brow color gel.. my only complain is that the wand is a tad too fat for my preference.. but all in all a great brow gel!It’s easy to apply, is natural looking, and doesn’t flake or rub off. It’s great!I find the product goes on well, and does a great job of providing natural looking, fuller eyebrows as I am older and don't have as much as in younger days. I color my hair auburn, so it is nice to match up to that hair color. The product size is much larger than similar products in other brands available locally, so more for your money.Though I am keeping this product--I had to return similar ones of different brands that I ordered since they were not reddish at all--it is not, when applied, as red as it should be to be called auburn. It looks reddish on the wand, but not really on the eyebrows. Other than the color, the texture and wear are fine. I purchased this in an effort to save some money. I have been using Giella "Sphinx" for years, and it is wonderful, but it is $25 a tube. I will no doubt return to it, however,Best gel hold without making my eyebrows shiny or sticky. My hair color is natural black. This was not the right dark shade for me. Instead of tossing it, I use it to finish off the darker shade eyebrow powder I use. The end result is natural black. I will definitely getting it again. It’s better than spending so much money on eyebrow pencils and then keep buying them so frequently. It’s better than any other eyebrow gel I have used!Recommendation: there should be more color selection for those who have dark eyebrows. Makemore colors please.I used to use Anastasia brow gel, but they changed the wand and I hated it. Tried this brow gel because it had a better wand. I have been pleasantly surprised by how much I like this gel and the color! Doesn’t last QUITE as long as the Anastasia gel, but for it being as cheap as it is, I’m ok with having to reapply a little bit if I’m going out for the night... though on a typical day, it lasts from about 7am-10pm. If you rub or touch your brows too much, they will flake some, but I typically don’t do that, so I don’t have a problem. But yes, overall, I love this product and love the price point!!!! You won’t be disappointed!
