This is a miracle product! It keeps your eye shadow in place. It works (for me) with powder shadows and cream shadows. It goes on smooth & basically disappears on my pale skin. Then it locks your colors in place. I also find that I get a truer color from my powder shadows and it just lasts & lasts.I love this product so much, I recommend it to anyone & everyone I ever speak to about it. When I get to the end of a tube, I usually give away the last bit to a friend & get them hooked too. One girl I did that with is still thanking me regularly. She says it changed her life! … and in a way, I suppose it’s true.I love this shadow primer! I have used it exclusively for a couple of years now.I have oily eyelids and it does the trick - it stops the shadow from creasing, and keeps the color on and lasting several extra hours (more than it would without UD primer) whether I am using drugstore products (that never stay on my lids without primer)Or a luxury cosmetic line. Urban Decay’s primer is the best! At least for me!There was a bit of a learning curve for me. Being a senior, my eyelid area is not firm. I learned to put just a dab of Cosmedica Brightening Eye Treatment on my eyelids first and then tap a small amount of the Urban Decay eyeshadow primer on my lids. I bought it in Eden (color) and it's perfect for me. Would highly recommend this primer.I'm so glad I purchased this. Luckily, this is a case of a product living up to the hype. It's easy to apply, lasts long, and can be worn without eyeshadow.I love this primer makes your eyeshadow popI love this stuff and can not for the life of me remember what I did before it. I'll be using it forever and a day.Been wearing this for years. Love how it keeps my shadow on. Love the shimmer!I have extremely oily eyelids and bought this after lots of recommendations.I just came home from a 12 hour day and my eyeliner and eyeshadow is still there! Typically it smears and smudges all over my face.I put a small amount on. It comes out slick and creamy but after letting sit for 2 minutes In ready to apply my eyeliner and eyeshadow.I won't live without this product now.Definitely worth every penny, ladies!Get yourself some today :DConsidering the hype about this product, I thought it had to be good, so I tried it. I was disappointed because I don't find it's any better than using a concealer or something on your lids. It's liquid and slippery, which is not what I expected - I wanted or expected something 'tacky' that eyeshadow could stick to. I'd recommend Mac's Pro Longwear Paint Pots instead.I've tried other eye primers and ended up back with this one as UB is the best for me - works through heat and sweat and best thing - it looks great on its own. It does hold the colours of any applied eyeshadow (for 8hr at least!) and is easily removed at the end of the night.Fabulous, used this for years! Great shimmery colour to for a lighter day. Great in alllll weathers. I have very oily skin and this is the only thing I've found that stays nice alllllll day, no creases and easy to apply. A little goes a long way.Love this. Keeps my makeup in place well even though my eyelids are quite oilyDer Primer ist super. Er ist leicht aufzutragen und der Lidschatten hält den ganzen Tag. Benutze ihn täglich.